Demonetization Promotes More Cashless Transactions via Mobile Apps

Indian Government's move towards 'Digital India' has already digitized a considerable segment of operations. Moreover, our honorable Prime minister Narendra Modi's 'Demonetization move' the latest initiative to curb corruption and black money has motivated and is speeding up the process of digitization.

The IRCTC is digitizing financial transactions on various fronts such as booking of train and flight tickets; season tickets; online meal booking, and so forth. The passengers are able to make payment through e-wallets, Android or iOS-based mobile applications, debit or credit cards.

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Trust on iPhone Apps for your M-Commerce

The iPhone has earned popularity among the individuals irrespective of the age group owing to its astonishing and user-friendly features. Its popularity and enthusiasm is increasing with every launch of the new device or the latest version of the operating system. As every home has a minimum set of 3-4 handsets, and iPhone is one among them, the business people tend to reap the opportunity for their growth. Evidently, they wish to acknowledge their presence through mobile apps, and choose to opt for iPhone Application Development Company as their first choice followed by other platforms. An iOS app is bound to make the business reach the maximum number of the users and also brings in brand identity.

As the iPhones are advanced and feature-packed, the apps perform smoothly on these devices and businesses could easily reap the benefits. The market shares of iPhones are as high as 30% and 75% of the time spent on the mobile are for app based. This statistics is compelling enough for the business persons to get active and avail with iPhone Application Development services to reach the users.  

The iOS devices promptly combine the software, hardware and services to work together in giving the maximum security for the users with transparent user experience. It protects the device, its data, and the entire ecosystem. In addition, it extends its security to whatever the users do locally and on the network. Thus, iOS stands second to none in offering security for the mobile devices. 

There are several advantages by possessing an iPhone app, especially for e-commerce. A few of them are as follows:

• It has a huge user base and helps to take the business beyond geographical and time boundaries.
• It is an asset even for the local market as iPhone users are found everywhere today.
• The apps could be monetized via different means such as in-app purchases and the advertisements.
• The business persons may keep the users engaged by studying their browsing pattern and sending personalized push notifications.
• In addition to e-commerce, iPhone apps are useful for gaming, internal business administration, enterprise management, and so forth.
• Apple provides the essentials like the SDKs, APIs, IDE, and strict guidelines, there is no complexity involved for the apps development.

However, the development of the iPhone apps involves a crucial process and hi-tech competency of the developers. With so many kits and guidelines given by the Apple Inc., it obviously demands high quality apps from the Mobile Application Development Company to accept on its App store.

A Recollective Look Back of Mobile Apps Development 2016

At the end of the year 2016, we have witnessed that it is the dawn of an entirely mobile era with millions of mobile applications available on the App store and Google Play store. We find the emergence of mobile applications everywhere for buying a grocery, purchasing home appliances, booking a flight, managing a business operation, banking, health care units, and the list is endless.

Mobile Application is providing more value to the customer base as it helps to build a stronger brand, boosts profit, brings reputation, incorporates professionalism and prestigious appearance, stands out among the competition and increase return on investments.

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Android or iOS Apps? The Saga Continues

When we think of starting a business these days, the immediate perception in the mind of any businessman is to possess a mobile application. Of course, everyone wants a high return on investment and an appreciable number of customers across the globe. And the best-recommended way as per today's trend is mobile application development owing to its exponential growth in usage.

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Mobile Wallet Apps Eases the M-commerce Business Way

With constant support from the government on Digital India, many organizations have started to invest in mobile wallet apps without much hesitation. Most of the mobile apps are being used very extensively either by the specific group are in grand scale country wide by many people.  The app usage has high dependence on the ease of users by end-users.  The mobile app development India has revolutionized the usage of apps by various verticals within multiple industries.

There has been constant pressure from peers and end users to improve the UI & UX in order to use these apps.  Many e-commerce companies have entered into strategic tie up with these e-wallet companies and benefited by adding new customers.   The e-commerce companies take advantage of the festive seasons ensure the purchases made from the apps are re-routed through the payment apps. These apps attract consumers with the help of discounts.  The discount coupons are generated online with the help of these apps and also they ensure smooth transactions.  The mobile app development company India has ensured the simplicity of the app for better user experience.

The tie-up between the Wallet apps and the e-commerce companies have reduced the traffic between banks which acted as gateways for payment. These e-wallets have been acting as a payment banks increasing the revenue for all the e-commerce and online e-tailers. Apart from making of the app it also takes lots of efforts secure the app and market the app. The app has to undergo various securities and optimization with the rules laid down by the market place and play store.  After sufficient optimization the App marketing services ensures that app has good visibitliy in the industry with the help of APP optimization.  The creativity of the developer is put to acid testing with the help of marketing services.

The marketing services do not end here. They do many analytics according the product requirements. The localization of the app also had been a key differentiator these days. The ecosystem of the apps are very humongous and yet to penetrate to all levels in the industry. Taking this is an opportunity many mobile app marketing company to leverage many market strategies with the help of analysts and BI to promote these apps. Although these product may reach higher downloads but the constant feedback received by the App development company India ensures the product is further tweaked and given better integration with the industry standards.

 It is an appreciable thing that you are the trusted partner in the city dealing with branded Apparels and making a good amount of returns through your website. However, there is always a chance for growth! Right?! But How? When? Is it by Mobile App Development? Digital Marketing? Or whatsoever, many more questions may haunt you when the thought of business expansion strikes the mind. You may be in a glitch thinking of more support and functionality but may not be sure what exactly is the need. And, You verily need to look for someone who may rightly guide you what works better in growing your business.

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A Progressive Note on Progressive Web Application Development

 The ongoing mobile era is brimmed with millions of apps on App stores. There are apps available for games, health and fitness, banking, and more at Google's Play store and Apple's App store. The Mobile Application development companies are always involved in research and development to bring out a better user experience from its previously developed apps to gain an increased popularity and ROI.


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